Hotel CRM ROI Calculator

See how much revenue you could gain by implementing LoftDesk hotel management software. This calculator shows realistic ROI based on industry benchmarks and hotel data.

How many rooms does your hotel have?

Current occupancy rate (%)

60%

Average Daily Rate (ADR) - USD

Current % of direct bookings

20%

Average OTA commission rate (%)

18%

Your Current Situation

Annual Room Nights

10,950

Gross Annual Revenue

$1.31M

OTA Commission Costs

-$213K

Net Revenue (after OTA)

$1.10M

With LoftDesk CRM

Typical improvements after 12 months:

Occupancy Increase

+4%

Direct Booking Growth

+15%

Ancillary Revenue

+8%

Guest Repeat Rate

+20%

12-Month Projection

New Gross Revenue

$1.52M

OTA Commission (lower %)

-$185K

LoftDesk Cost (Annual)

-$8.4K

Net Revenue (after all)

$1.33M

Your Estimated Annual Benefit

+$230K

Additional net revenue vs. current state

ROI Payback Period: 0.4 months

ROI Multiple: 27.4x

Where the Additional Revenue Comes From

📈 Higher occupancy from improved marketing & CRM +$73K
🎯 Increased direct bookings (lower commission) +$126K
🛏️ Ancillary services & upselling +$38K
💰 Less: LoftDesk software cost -$8.4K

Ready to see these results at your hotel?

Schedule a Free Consultation